Picture of audience member

Clothing
My audience members clothing will be likely changing often. What they where will change with fashion and trends because they will follow the mainstream fashion wear. My target audience will also take good care of the way they look because they are probably looking for partners as the song i am using is a loving piece so the audience will want to impress others so that they can have the relationship shown in my song and my video.

Music tastes
Of course as my viewers are watching my video they will be interested in music similar to this. I would expect them to enjoy pop songs and mainly listen to more mainstream radio stations like capital FM. Although they will listen to mainly popular songs, i would expect some of my listeners to also enjoy some more indie songs because the clothing worn in my music will not be to common trends.

VAL category
Actualisers
I believe that my demographic will fit actualisers because it states how they wish to express individuality and how they are also popular. I believe this will fit my audience because they will be fun loving and want to enjoy themselves, much like actualisers wish to.

YOUNG and RUBICAM category
The Mainstream
This fits my target audience perfectly because it states that their life choices are 'me' rather than 'we'. This applies perfectly to my video and my lyrics because it shows how the couple are happier once they have gotten together.

MOSAIC category
Urban intelligence
I believe that this describes my audience member because it describes them as being young which will most likely fit my target demographic of 16-25 year olds.